The Personal Trainer's Handbook

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Teri O'Brien

2nd Edition

2003

280 pages

US Price: $39

9780736045018

Table of Contents | Included CD-ROM

Starting your own personal training business or wanting to improve your existing practice? With the updated and expanded second edition of the popular The Personal Trainer’s Handbook, you’ll have all the advice and tools you’ll need to succeed.

Like the popular first edition, this easy-to-use reference is written in everyday language and covers everything from designing safe and effective fitness programs to handling even the most difficult clients. You will learn how to achieve personal and financial success as a personal trainer, how to attract and keep clientele, and how to manage taxes and other business issues that are crucial to a personal training business.

With the new edition, you’ll also get a succinct but comprehensive review of exercise physiology that’s directly applicable to your business. This text includes a valuable new CD-ROM with the following features:

• 10 reproducible forms you can use and modify to manage the commercial, practical, and legal requirements of your business
• Forms for data collection and record keeping
• Charts and tables for writing the most beneficial exercise program for each client
• Handouts you can print and give to clients to reinforce your training

The Personal Trainer’s Handbook, Second Edition, also features an improved resistance workout guide. The guide contains

• instructions and illustrations for 74 exercises and 17 stretches,
• important reminders to give your clients to ensure ongoing correct form, and
• tips on how to handle or avoid common problems that you or your clients may experience with each exercise.

In addition, the resistance workout guide now contains a handy box on the outer edge of each page that has listings of the primary and secondary muscles and the area of the body worked by each exercise. This will help you quickly locate appropriate exercises for each client.

The author, Teri O’Brien, is a well-known consultant on starting and growing personal training businesses and a former lawyer and personal trainer. She uses a clear, friendly, and entertaining writing style to share a wealth of practical guidance. With The Personal Trainer’s Handbook, Second Edition, you will become a more effective self-marketer, businessperson, motivator, and teacher for your clients

Table on Contents

• Preface
• Acknowledgments
• Introduction
• Part I: Establishing Your Personal Training Business
  • Chapter 1. Standing on the Threshold
    • Threshold Question 1: Is It Right for Me?
    • Threshold Question 2: What Do I Need to Get Started?
    • Threshold Question 3: Do I Have What It Takes?
    • Threshold Question 4: Do I Want to Start My Own Business or Work for Someone Else?
    • If You Do Decide to Start Your Own Business, Start Here
    • Threshold Question 5: Do You Want to Work in a Club or in People’s Homes?
    • Don’t Stress Out
  • Chapter 2. Business and Legal Matters
    • How Should I Set Up My Business?
    • How Much Should I Charge?
    • A Recommendation About Billing Your Clients
    • Writing Your Business Plan
    • Bookkeeping and Financial Records
    • Avoiding Lawsuits
    • The Ethics of Personal Training
  • Chapter 3. Marketing Your Business
    • Marketing
    • Appealing to Your Customer
    • Advertising
    • Marketing Materials
    • Sales: Your First Contact
    • Keeping Track of the Results
• Part II: Working With Your Client
  • Chapter 4. The Art of Exercise Program Design
    • General Principles of Program Design
    • Steps of Individualized Program Design
  • Chapter 5. Designing the Cardiovascular, Flexibility, and Nutritional Components
    • Metabolism and Basic Energy Systems
    • The Role of the Cardiovascular System
    • The Role of the Respiratory System
    • Adaptations to Aerobic Exercise Training
    • Designing the Cardiovascular Component of the Client’s Program
    • The Flexibility Component
    • The Nutritional Component
  • Chapter 6. Designing the Resistance Component of the Program
    • Physiology of Resistance Training
    • Everything You Ever Needed to Know About Resistance Training You Learned in Sixth-Grade Science
    • Designing the Resistance Component
  • Chapter 7. Conducting the Workout and Conducting Yourself
    • Conducting the Workout
    • Conducting Yourself in the Gym
    • Special Considerations of Home Workouts
  • Chapter 8. Motivating Your Client
    • Clarity: Your Client’s Personal Motivational Touchstone
    • Goal Setting: Your Client’s Vision
    • Focus: How to Keep Your Client Motivated and Moving
  • Chapter 9. Exceed Expectations Every Day: Customer Service
    • Appreciate the Specialness of Every Client
    • Rx for Trouble
    • Never Stop Learning
    • The Business You’re Really In: Communications
    • Do What You Say You’re Going to Do
    • Commit Yourself to the Continuing Pursuit of Excellence
    • Never Forget Whom This Is About
    • Conclusion
• Part III: Resistance Workout Guide
  • Appendix A Sample Forms
    • Waiver and Informed Consent Form
    • Waiver and Assumption of Risk (Home Workouts)
    • Letter of Agreement
    • Health History Questionnaire
    • Medical Clearance and Physician’s Consent to Participate in Fitness Assessment and Exercise Program
    • Sample Injury Report
    • Goal Inventory
    • Lifestyle Questionnaire
    • Notes on Using the Workout Record Form
    • Workout Record Form
  • Appendix B Fitness Testing
    • Body Composition
    • Sit-and-Reach Test for Hamstring Flexibility
    • Finger-Touch Test for Rotator Cuff Flexibility
    • Three-Minute Step Test
    • Curl-Up Test for Abdominal Strength
  • Glossary
  • Suggested Reading
  • References
  • Index
  • About the Author

CD-ROM

• CD-ROM included with the book.
• Table of contents for CD-ROM
  • Appendix A Sample Forms
    • Waiver, Release, and Assumption of Risk Form
    • Waiver and Assumption of Risk (Home Workouts)
    • Letter of Agreement
    • Health History Questionnaire
    • Medical Clearance and Physician’s Consent to Participate in Fitness Assessment and Exercise Program
    • Injury Report
    • Goal Inventory
    • Lifestyle Questionnaire
    • Notes on Using the Workout Record Form
    • Workout Record Form
  • Appendix B Fitness Testing
    • Body Composition
    • Sit-and-Reach Test for Hamstring Flexibility
    • Finger-Touch Test for Rotator Cuff Flexibility
    • Three-Minute Step Test
    • Curl-Up Test for Abdominal Strength
  • Case Studies
  • Case Study #1
  • Case Study #2
  • Case Study #3

Audiences

Reference for experienced and aspiring personal trainers as well as health fitness instructors, strength specialists, and health club owners and operators